Portfolio

Goal

Compile insights regarding how to improve the mobile user experience that begins with the employee onboarding to the fitting tool for the faux company Frank’s Garage, entering height and weight, and taking two photos of their body. Then, provide actionable recommendations for minor design iterations to improve the user experience.

Users engaged with Unmoderated Usability Testing and a System Usability Scale Survey via Userlytics. Their study sessions were reviewed in Userlytics for quality and then annotated via Condens.

Planning & Recruitment

Unmoderated usability testing was designed and launched via the UXR platform Userlytics to ensure quality recordings of user interactions with the product. Users were recruited from the Userlytics pool. As requested by the client, the participants were all male. Ages ranged from 21-47, and a variety of mobile devices were used by participants, including iPhone and Android operating systems and various screen sizes.

Key Findings:

• The tutorial(s) can be optimized, particularly the “Male” version..
• Copy and media regarding gender identity could be updated for inclusivity.
• The graphic prompts are necessary and should be optimized.
• Audio instructions are integral to a positive user experience.

Average Single Ease Question Score: 6

System Usability Scale Score: 83